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In 2010 Art is... will be celebrating its 15th year of bringing this unique arts festival to the Wimmera community.
How did it begin?
In 1995, members of the Horsham arts community
posed the question, what is art, what role
does art play in our lives and how can the
arts shape and change our community?
In the early 90s, the Horsham region had a strong
cinema scene, an annual, local performing
arts event produced by the Horsham Arts Council,
a significant regional gallery and the Art
Craft Workshop. The ‘arts’ were
contained, slightly marginalised and not necessarily
a sector of our society that commanded significant
attention, resources or energy.
The ‘Art is... festival’ was launched
in March 1996. Its intention was to bring
together the disparate cultural and social
groups of the Horsham region into one focussed
and celebratory event. The theme for the festival
would be open-ended and encourage participation
and inclusiveness and broaden the public’s
perceptions and experiences of what art is.
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